Your Questions About Torchlite, Answered

Nov 28, 2018 Maria Rummel

Product, Torchlite, Torchliters

If you’re anything like me, you don’t necessarily want to pick up the phone and talk to a real person every time you need a question answered. As savvy marketers, many of you wonder the same things. Read on for some of our most frequently asked questions and answers about Torchlite and our marketplace of specialized experts.

What makes Torchlite different than a traditional agency?

Torchlite enables you to be agile with your marketing spend. Flex the size of your team based on your existing needs, not what you thought you’d need six months ago. With a network of experts with over 80 unique certifications, we don’t have an agenda to push when it comes to what you need to do, unlike what you may find when working with a specialized marketing agency. We help you test and optimize diversified marketing tactics and manage your resources by swapping out experts as you see fit to drive results.

How do you ensure you have the best talent available?

Through our 4-step vetting process, we only accept the top 4% of talent that comes through our doors (Check out the details of our vetting process here). Across the board, we look for experts who have a wide range of skills, multiple marketing certifications, and have a proven track record of success. Today, our experts have worked with over 400 brands, have over 80 certifications, and an average of 10.5 years of experience. Every Torchlite expert is a self-starter who has exemplified drive and commitment to their work.

Why do you cost more than other marketplaces?

Torchlite’s mission is to enable marketers to do what they love, every single day. This means both giving our clients an extra set of hands and empowering our freelancers to earn a livelihood doing the work they love to do. Our freelance marketers are certified experts in their field and we believe that they should be compensated as such.

I’ve never worked with a freelancer before, how can you help me?

There has never been a better time to hire your first freelancer! In a recent report by Intuit, the firm estimates that over 7.6 million Americans will work as providers in the on-demand economy by 2020. The trend of buying talent only when you need it from online marketplaces such as TaskRabbit, Airbnb, and Uber, is just getting started.
Here at Torchlite, we’re here to make sure your team is successful. Like with any hire, it’s important to understand that how you collaborate, communicate, and work with freelance talent, may be different than how you work with your full-time team. Wondering what we mean? Here are 8 tips for working with freelancers. To ease this transition, we equip our clients with an onboarding team and dedicated customer success manager to make sure all expectations are being met.

How do you ensure the experts have the needed capacity and availability?

As part of our onboarding process, we discuss availability and expectations with our experts. Before making a match between one of our clients and an expert, we ensure the expert has the capacity and availability to meet the client’s requests.

Now it’s our turn!

We hope that helped answer some of your preliminary questions! Now, we’d love to learn more about you, and how Torchlite could help you achieve your goals with specialized experts, on-demand. Request a demo today to start the conversation!

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