Blogging for Dollars: How I Drove Traffic to My Website and Increased Sales
Feb 27, 2015 Mike Hanna
It’s fun to write a blog. You have an audience and you get to express your ideas and thoughts. It’s even more fun to watch your writing create a response that is measurable in dollars. Many bloggers write to create a demand for a product or service. Some are hired for that purpose, some are Website owners trying to influence their customers. Some just do it because they have an interest in the topic, or like a certain product or service. In any case blogging is important because it:
- Drives your website traffic
- Increase your SEO/ SERP
- Position your brand as an industry leader
- Develop better customer relationships
When your customers read about your ideas, products or services, leave them wanting to know more. That’s where great content drives them back to your Website. Post relevant blog articles with visuals to your social sites such as Facebook, Twitter, Pinterest, Linkedin. Give readers a reason to click through to your Website.
Blogs increase your SEO/SERP. It’s fresh content that gets you to the top of search engine results. Use keywords in your articles that are associated with your business to drive SEO.
Well written articles position your brand as an industry leader. If you are a retailer, write about your products or services. You want your customers to get to know you as a knowledgeable source for the product or service they want or need.
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